About Rena Frulla

I am a TN and MS licensed Affiliate Broker/Realtor® with Keller WIlliams Realty in Memphis, TN. Born and raised here, I know the “ins and outs” of the greater Memphis MSA. I am passionate about providing home buyers and sellers with professional, responsive and attentive services tailored to each individual’s needs. I started out in Real Estate in early 2017 on the commercial side, where I was involved in over $90M of hospitality transaction sales; I transitioned to Residential in 2019, working as the Director of Business Development and Client Relations at Berkshire Hathaway Home Services Taliesyn Realty. In 2020 I decided to work full-time as a Realtor and began to grow and build my own business and clientele, and haven’t looked back.

I graduated from St. Mary’s (for those of you local to Memphis); I have a B.S. in Psychology from the College of Charleston in South Carolina and a Master’s degree in Psychology from the University of Memphis. I highly value and believe in continuous growth and improvement and learning from every different experience, whether it be good or bad, there are lessons to learn that contribute to self-awareness and bettering myself to provide my clients with the most value and serve as a reliable, trusted Real Estate professional. I plan to be a resource for life because real estate never sleeps and will always be one of the most valued assets on earth and a vehicle guaranteed to preserve and build wealth for future generations.

My work is my life, so if you want an agent who will listen to you; values and harnesses the power of frequent and open communication; and knows how to make things happen, we may be a good fit! I am honest, trustworthy, strategic, and smart— if that's what you want and value in a Realtor, you've come to the right place.

I cannot help but put my whole heart into getting to know my clients and helping them uncover, identify, and genuinely grasp why and what their real estate needs are precisely, and then I make it happen. I am determined, persistent, relationship-oriented, and genuinely want the best for my clients, so giving up is never an option. I hope to be there for you, your family and friends, and their children through the ups and downs and many life changes we all go through.

If you are a first-time home buyer, I will review the process and steps involved in buying and /or selling a home so you know what to expect and are prepared for the journey. Providing both a mental and visual roadmap allows you to see the big picture while understanding the many steps to get there. I want my clients always to know where we are in the process, what the next steps will be and when we will arrive at the destination.

Enough about me… I want to hear more about you…Call, text, email or message me anytime. I'm eager to help and would love to talk to you!